Today, Google is celebrating the 79th anniversary of the opening of the first drive-in movie theater with a beautiful animated Doodle that pays homage to the joy of watching larger-than-life art on the big screen. It’s a terrific tribute to the creators and makers whose hard work and creativity goes into making that experience possible, and it will remind the literally billions of people around the world who see it today what they enjoy most about going to the movies. Frankly, I love it.
But, protecting the creative work of the collaborative men and women who work in the film and television industry from theft takes more than just a gorgeous piece of animation. It requires a substantive commitment from tech companies like Google to join with the people who make the content to develop a meaningful solution that curbs the theft of American creativity, to help ensure that the next 79 years of moviemaking are just as creative as the last. It’s a tough challenge, no doubt — but it’s an incredibly important and urgent issue to tackle. We need to get it right.
The Huffington Post, 6 June 2012