UNIC Innovation Lab is a new project launched in 2013.
Through research, workshops with exhibitors and external experts as well as by initiating life-experiments the project will examine how cinemas can reach out to audiences in innovative ways and offer their customers a seamless cinema-going experience. The use of digital technology, mobile communications and social networks of course play an important role in this context.
Results of the programme will be made available on UNIC’s website. Should you wish to learn more please get in touch: firstname.lastname@example.org.
Projects that were presented as part of UNIC’s 2012 Cinema Digital Innovation Award can be found here.